E-commerce with financing and AI-translated content
A fitness-equipment distributor
- Sector
- Retail
- Service
- Internal tools & custom web apps
Problem
The distributor sells high-value equipment that customers often want to finance or have quoted first. Its content came from a US blog in English, and translating it by hand did not keep up.
Approach
We built a storefront on a headless CMS for the cardio and medical-device product lines, with quote requests, card payments and consumer financing, and leads sent to the CRM. A pipeline syncs the US blog, translates each post into Spanish with a language model and logs the token cost per post. We have built similar stores for a doctor-led skincare brand and an artisan bakery’s catering service.
Outcome
Customers can buy, finance or request a quote in one place, and new blog posts appear in Spanish without manual translation, with the cost of each one visible.
In numbers
- product lines, cardio and medical devices
- 2
- AI translation cost logged
- Per post
Stack
- Astro
- Strapi
- Stripe
- Financing provider API
- HubSpot API
- Claude API
Recognise a similar problem in your business?
Book a free call and tell us about it. We will explain how we would tackle it and how quickly a first version could be in production.